
THE SOCIAL MEDIA MANAGEMENT PROGRAM THAT WILL CHANGE THE WAY YOU THINK ABOUT WORKING IN SOCIAL FOREVER
FOR THE SMM IN THE THICK OF IT
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MESSY MIDDLE
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AT CAPACITY
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NOT MAKING THE $$ THE WAY WE THOUGHT
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WHO SPENDS MOST NIGHTS ON CAPCUT
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FOR THE SMM IN THE THICK OF IT ✷ MESSY MIDDLE ✷ AT CAPACITY ✷ NOT MAKING THE $$ THE WAY WE THOUGHT ✷ WHO SPENDS MOST NIGHTS ON CAPCUT ✷
LAND BIGGER CLIENTS, ELIMINATE 2am CAPCUT EDITING SPREES, AND ACTUALLY SCALE THE WAY YOU THOUGHT YOU WOULD WHEN YOU GOT INTO SOCIAL MEDIA MANAGEMENT ✨
Finally!! SAY HELLO TO an SMM program that teaches you to think like a CEO in social instead of just feeding you all kinds of client content tricks (that are irrelevant shortly after you download the course anyways).
Scale School transforms established social media managers from overwhelmed freelancers into strategic business owners through tangible perspective shifts that change everything: your pricing, your clients, your boundaries, and your most importantly - profits.
(we aren’t money shy around here)
This isn't another course with 30 boring modules about Instagram hacks. It's a complete business transformation program with perspective shifts I guarantee you’ve never heard before, proven templates and tools to implement those shifts, and a 4-week “senior project” that ensures you actually implement what you learn (to make sure scale school doesn’t become another link you never open).
The successful social media managers making $20K+ months aren't the exception to the rule. They just think differently about their business. And that's exactly what we do in Scale School.
01. THE BOOKED OUT BUT KINDA STILL BROKE SMM.
You're technically “successful” with a pretty full client roster, but after expenses you're probably barely making more than minimum wage. You're working 40+ hours a week and wondering why everyone else seems to be making bank while don’t see a world where you could even afford to hire help.
02. THE IMPOSTER SRYNDROME RIDDEN SMM.
You know you are good at social but for some reason you constantly feel like you're not qualified enough, experienced enough, or good enough to charge premium prices. You see other SMM’s succeeding and assume they know something you don't.
03. THE UNDERCHARGING & ANXIOUS SMM
ou quote $1500 and immediately panic that it's too much, even though you know other SMM’s charging $3K+ for the same work. You'd rather take the safe, low-paying client than risk hearing "no" from someone who might actually value your work.
04. THE SAY YES TO EVERYTHING SMM
Your boundaries are more like suggestions. When clients ask for "one tiny change" or a "quick update," you do it even though it's not in your package. You're afraid that saying no will make them leave.
MEET YOUR TEACHER
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MEET YOUR TEACHER ✷

THERE ARE SO MANY SCHOOLS YOU CAN ENROLL IN, SO WHY CHOOSE MINE?
Hi, I'm Sam — and I have been told time and time again from SMM’s in my programs that they think of me like their SMM Big Sister they didn’t know they needed (and it is the best compliment ever).
Whether it is in my own agency or within my mentorship programs, I know I do things differently. Social media is this new and abstract industry, and I absolutely love finding new ways to make sense of all the unknown in this constantly changing online world.
I am also a former high school teacher, so this isn’t technically my first rodeo. (but now I’ve swapped French Revolution worksheets for social media trainings)
With that said, I could go on and on - but your time is money and I will give you everything I really feel like you need to know about me before joining Scale School.
I DIDN'T QUIT SMM TO BECOME A COACH Lots of coaches stop doing the “thing” they coach, but I'm actively running a multi 6-figure social media agency RIGHT NOW. Social media is not like archery. The methods to shooting a bow and arrow may not change, but social media is - and constantly. That’s why I stay in the game, not only because I love it, but I need it in order to be a really great coach for social media managers across the board.
I’ve worked 1:1 with 120+ social media managers
HERE ARE SOME NUMBERS YOU MIGHT CARE ABOUT
Built and scaled my own SMM agency to multiple 6-figures (4+ years)
We have kept multiple clients for 4+ years (while industry average is 6 months)
THIS PROGRAMME EXISTS BECAUSE I WAS TIRED OF SEEING TALENTED SMM’s STAY STUCK IN FREELANCER THINKING WHEN THEY COULD BE BUILDING REAL BUSINESSES
I took HUNDREDS of hours of SMM coaching calls from over 100+ social media managers to make sure Scale School covered exactly what you need it to. Every module, every framework, every perspective shift comes from real experience scaling both my own agency and helping other SMM’s do the same.
I’ve taken on clients in 15 industries now (don’t necessarily recommend lol)
TYPICAL SMM COURSE VS SCALE SCHOOL
ONE KEEPS YOU BUSY, ONE BUILDS YOUR BUSINESS. ONE GIVES YOU FISH ONE TEACHES YOU TO FISH.
HOW IT SHAKES OUT
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HOW IT SHAKES OUT ✷

WELCOME TO SCHOOL
- ✷ End your Undercharging Era for good
- ✷ How I Made 'Social Media Manager' Sound Premium
- ✷ Why you Feel like an Imposter (& HOW TO FIX IT FOR REAL)
SO IF YOU ARE…
Editing client reels until 2am knowing this can’t be how successful SMM’s are doing it.
Trying to figure out how to raise your prices without losing your entire client roster.
On your phone during vacation because you need to do outbound engagement for your client real quick.
Losing your sh*t every time you see another SMM post a screenshot with millions of views.
Charging $1200 for full management packages because it doesn’t seem like big clients are out there.
Too nervous to outsource even though you know you can’t take on anymore without losing it.
THE BEST PART IS:
The things you learn in scale school that you are applying to your own business and brand, you can also apply to your clients and elevate your skills + services
Brenna
@flourish.marketing
Talia
@campenguin_social
Vanessa
@flsocialbutterfly
Randi
@daily.randi
HERE’S WHO WE’VE HAD IN THE PAST…
FAQs
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Semester 3 of Scale School begins on Monday, January 6th, 2025.
The duration of the live group program is 12 weeks, but you will have access to the recorded group calls and course work following the 12 weeks.
Group Calls take place 10AM PST TUESDAYS.
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You will have lifetime access to the entire course program, along with guest speaker trainings. You will also have lifetime access to our group calls as well!
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When you head to checkout, the currency will automatically be converted. For more conversion info, use Google to help navigate USD to your local currency.
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Due to the nature of digital products and 1:1 coaching, refunds will not be available once you have gained access to the program.
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At checkout, you will have the option to add on 1:1 coaching with Sam via 1:1 call or telegram coaching!
The upgrade includes individual telegram coaching along with 3× 30 minute calls throughout the 12 weeks.